What brand is Ellery?
In recent years, fashion brand Ellery has gradually become the focus of fashion lovers around the world. This article will combine the hot topics and hot content on the Internet in the past 10 days to give you a detailed introduction to the background, design style, popular items and market performance of the Ellery brand, and present key information through structured data.
1. Ellery brand background

Ellery is an Australian fashion brand founded in 2007 by designer Kym Ellery. The brand is famous for its unique tailoring, exaggerated sleeves and high-quality fabrics, and has quickly become the darling of the international fashion circle. In recent years, Ellery has further enhanced its brand awareness through celebrity cooperation and social media marketing.
| brand name | Founding time | Founder | Headquarters |
|---|---|---|---|
| Ellery | 2007 | Kym Ellery | Australia |
2. Ellery’s design style
Ellery's design style combines modernism and feminine elements. The following are the design features of the latest quarter:
| design elements | Description | Popularity (1-5 stars) |
|---|---|---|
| exaggerated sleeves | Oversized puff sleeves and bell sleeves design | ★★★★★ |
| High-end fabrics | Silk, wool blends, etc. | ★★★★ |
| asymmetrical cut | Unconventional collar and hem designs | ★★★ |
3. Ellery’s popular items
According to social media data and e-commerce platform sales in the past 10 days, the following are the most popular Ellery items currently:
| Item name | price range | Star style | Social media discussion volume |
|---|---|---|---|
| Ellery bell sleeve shirt | ¥2000-¥3000 | Yes | 15,000+ |
| Ellery high-waisted wide-leg pants | ¥2500-¥3500 | Yes | 12,000+ |
| Ellery asymmetric dress | ¥3500-¥4500 | No | 8,000+ |
4. Ellery’s market performance
According to the latest market research data, Ellery’s performance in the global market is as follows:
| market area | sales growth rate | Main consumer groups | Online sales proportion |
|---|---|---|---|
| Asia Pacific | 25% | Women aged 25-35 | 45% |
| North America | 18% | 30-40 year old women | 60% |
| European region | 15% | Women aged 28-38 | 50% |
5. Ellery’s social media influence
In the past 10 days, Ellery’s discussion on major social platforms has continued to increase:
| Platform | Number of hashtags | celebrity spokesperson | interactive growth rate |
|---|---|---|---|
| #Ellery 45,000+ | Margot Robbie | 22% | |
| #Ellery# 25,000+ | Zhou Dongyu | 35% | |
| TikTok | #ElleryStyle 18,000+ | None | 40% |
6. Consumer evaluation
According to the latest consumer research, the Ellery brand received the following ratings:
| Evaluation dimension | Positive rating | Mainly positive reviews | Main negative comments |
|---|---|---|---|
| Design sense | 92% | Unique and stylish | Too exaggerated |
| quality | 88% | High quality fabric | Price is on the high side |
| comfort | 75% | Tailored | Some models have limited mobility |
7. Summary
As an emerging Australian fashion brand, Ellery has achieved significant success in the global market with its unique design style and star power. Although the price positioning is relatively high, its unique design language and high-quality fabric selection still attract a large number of fashion enthusiasts. As the brand continues to exert its efforts on social media, it is expected that Ellery's influence will further expand in the future.
For consumers who pursue personalized and high-quality clothing, Ellery is undoubtedly a brand worth paying attention to. Whether the brand will expand more product lines or adjust its price strategy in the future, we will continue to pay attention and bring you the latest reports.
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